subscription

Here is a round-up of some other recent interactive TV-related stories that we didn't have room for in this issue:

DVD rental/OTT video company, Netflix, and Relativity Media, the financing and production company behind such current-release movies as "Get Him to the Greek" and "Grown Ups," said Tuesday that they have signed a long-term agreement, under which major theatrically released films owned by Relativity will be licensed exclusively to Netflix for streaming to its subscribers on its "Watch Instantly" service during the pay-TV window (note: Netflix subscriptions that include the "Watch Instantly" service are priced from $8.99 per month). Until now, such films have been distributed via Relativity's studio releasing partners to premium TV channels such as HBO, Showtime and Starz.

Network-backed broadband programming service provider, Hulu, on Tuesday launched a preview of its long-awaited (see, for example, the articles published on itvt.com, April 25th and May 18th), subscription-based premium service, "Hulu Plus." Priced at $9.99 per month (i.e. a dollar more than Netflix's basic Unlimited plan), the service will offer, among other things, full current and past seasons of a range of shows from Hulu parents, ABC, NBC and Fox, the company says, and will deliver content in "up to 720p" HD, with adaptive bitrate streaming supported on certain devices.